Films being released directly on OTT platforms, Ludo and Jhund to release on OTT With Amazon Prime.
Giant Amazon Prime has acquired the rights of the Ludo and Jhund
Abhishek Bachchan and Rajkummar Rao starrer Ludo and the Amitabh Bachchan starrer Jhund.
The Covid-19 lockdown has created a havoc for Indian film industry . With the pandemic not seeming to abate, filmmakers are faced with hard decisions regarding the fate of their films.
A source says, “Yes, Amazon has acquired rights of both films, which will now release directly on the streaming service.”
“Both films are T-Series productions and given the extended lock down period, the makers felt it was better to release Ludo and Jhund on the streaming service rather than wait for a theatrical release.
Filmmakers are forced to search for different avenues to recover costs, and one way is with a direct release on OTT.
An official announcement of Ludo and Jhund releasing directly on Amazon is awaited.